Don’t get me wrong. Although twenty minutes is a perfect amount of time for a presentation, it takes work to make it effective. You need to draft a narrative, carefully edit and refine the content, ...
With the growing popularity of The Challenger Sale, a groundbreaking book from the Corporate Executive Board (CEB), sales strategy is changing. That means transitioning from pitching to what CEB ...
Opinions expressed by Entrepreneur contributors are their own. As a business owner or entrepreneur, you are your business’s best and most impactful marketing tool. Your ability to draw in others to ...
Daniel Waas is director of marketing at GoToWebinar at LogMeIn. One of the world’s top 10 public SaaS companies, LogMeIn is a market leader in communication & conferencing, identity & access, and ...
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