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Over the next seven decades, Coca-Cola print marketing campaigns made use of polar bear imagery here and there. But the company never fully embraced the cold-dwelling animal as an advertising ...
Arctic Home, a partnership between WWF and Coke, turned the company’s familiar polar bear marketing campaign into a boon for the bears. Polar bears adorned every Coke can in North America during fall ...
Sorenson's Coca-Cola polar bear lies on his back at about 8 feet long and 3 feet high with the signature red scarf draped around his neck.
Dave Sorenson carved the Coca-Cola polar bear out of snow on his Wauwatosa lawn during the mid-January snowstorm.
Coca-Cola brand soft drinks are an American icon, from the fuzzy polar bear that serves as the company mascot to the 1971 "I'd Like To Buy the World a Coke" ad campaign. Atlanta, the birthplace of ...
Coke is hardly committing commercial blasphemy with its use of AI. Those polar bears became iconic characters for Coke, used in heaps of ads in the years since.
In a project called Arctic Home, Coke plans to turn 1.4 billion of its soft-drink cans white for the first time in its history, replacing the familiar red with an image of a mother polar bear and ...
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