Adidas Predators and Nike Superfly go head to head in a real football showdown where hype meets reality and every touch ...

Within days of each other, Nike and Adidas released two of the most compelling ads in recent memory. Two days later, Adidas revealed “You Got This,” a continuation of its ongoing efforts to disarm the ...

adidas has outperformed Nike recently in total returns, despite both facing macroeconomic challenges and potential tariff impacts. Nike's heavy reliance on Asian manufacturing exposes it to ...

From retro trainers to ballet hybrids, the slim-fit silhouette is a common denominator in the upcoming shoe trends of 2026.

Fashion plays a larger role in tennis than in any other sport. That is especially true for Wimbledon. Thanks to the strict all-white dress code at the All England Lawn Tennis and Croquet Club, brands ...

Derrick Rose shares a lighthearted yet competitive story about Kobe Bryant’s obsession with shoe brand loyalty, revealing how ...

Nike and Adidas are set to face a challenger after China’s Anta Sports acquired a 29 per cent stake in Germany’s Puma for ...

Nike still has an overwhelming number of athletes, programs, plus the licensing rights to NFL uniforms. But after decades of attempts, adidas has made a well-coordinated blitz into American football ...

Michael Jordan said he promised Adidas he'd sign if they matched or exceeded Nike's offer: "They couldn't even come close" originally appeared on Basketball Network. Michael Jordan is currently a ...

NIKE Inc. NKE and adidas AG ADDYY have spent decades running side by side at the front of the global sportswear race, yet the gap between them has rarely felt more strategic. Together, the two brands ...