In a celebratory moment that bridged Seahawks legends past and present, a new Nike-partnered spot for Oakley Meta high-tech glasses aired immediately following Seattle's victory, featuring none other ...

Despite the NFL's attempts to take over every holiday, the NBA on Christmas Day remains the most important sport today. However, Nike actually led with a WNBA star in the first of many commercials ...

While individual champions are basking in the glory of their title win, it has become a little bit of a tradition for their main sponsor to release an ad congratulating them on their accomplishment.

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. PARIS, FRANCE - JULY 18: (L-R Back) U.S. Olympians Lucas ...

Caitlin Clark signed with Nike in April of 2024, shortly after being drafted No.1 overall by the Indiana Fever. Kevin C. Cox / Getty Images Wear Caitlin Clark’s upcoming shoes and you can make it from ...

Nike’s newest ad campaign quickly became a hit, thanks to a powerful pairing of Jalen Brunson and Natalia Bryant. The New York Knicks star shot the commercial for Kobe Bryant’s legendary Nike sneakers ...

The hype for New York Liberty guard Sabrina Ionescu's third signature Nike basketball shoe is reaching new heights before even hitting most shelves around the world. The Nike Sabrina 3 was all over ...

Nike has emerged as a big winner in the Super Bowl advertising game. The brand's surprise Super Bowl return drove the most social media engagement among the advertisers in Sunday's game, according to ...

Natalie Jasmine Harris (R) accuses Malia Obama (L) of taking heavy inspiration from her Sundance short. Dia Dipasupil/Getty Images/Monica Schipper/Getty Images for Film Independent Following Malia ...

Kevin Durant and Drake teamed up for a comedy-filled Nike KD 19 commercial that instantly went viral after fans reacted to Drake hilariously hyping every bizarre sneaker design Durant showed him.