The new “Welcome to Fabulous Las Vegas” campaign draws inspiration from the famous Las Vegas Boulevard sign and will include ...

The newest tourism campaign to boost Las Vegas visitation leans on the worldwide appeal of an iconic tourism attraction: the ...

Officials from the Las Vegas Convention and Visitors Authority announced Thursday a new campaign promoting the “sports and ...

A 60-second spot during the National Football League's season-opening game on Sept. 4 is kicking off the campaign.

Since 1959, the “Welcome to Fabulous Las Vegas” sign has served as a beacon to more than 1.5 billion visitors. What began as ...

Amid a noticeable visitation drop this year, Las Vegas' tourism agency has launched a new marketing campaign to highlight the ...

Amid a noticeable visitation drop this year, Las Vegas' tourism agency has launched a new marketing campaign to highlight the ...