COLETTE DONG thought she had bulletproofed her prom dress. Hours after buying the white BCBG gown, she uploaded a photo of it to Don’t Steal My Prom Dress 2010, a Facebook group for girls ...

My parents asked me what I wanted for graduation and I—a teenage fashion fanatic—told them that in lieu of a nice piece of jewelry or a grown-up watch, I wanted a designer prom dress.

Bill Danches’ Watchmacallit store is prom-dress central. Meet the colorful character behind the frock-stuffed phenomenon.

The 18-year-old from Florida, who has Haitian and Dominican roots, wore a black garment made from a sequined and beaded, lace fabric, which is commonly used in traditional Yoruba designs for events ...

For my friends and me, shopping for a prom dress was a rite of passage. But apparently I was too big for it.

Jennie Garth revealed on Wednesday that she made her 18-year-old daughter Lola's prom dress from scratch.

Two women who were in high school during Hurricane Katrina are opening up about how the kindness of a complete stranger, and ...

“I’m sitting here, crying in my prom dress,” is the chorus of a low-fi, hand-clappy track by the singer mxmtoon—and now a hyper-literal anthem for American teenagers. On TikTok, teens are ...

My parents asked me what I wanted for graduation and I—a teenage fashion fanatic—told them that in lieu of a nice piece of jewelry or a grown-up watch, I wanted a designer prom dress.