campaign, starting with a spot narrated by Michael Jordan. It also brought back the brand’s classic aesthetic of black and white images, highlighted with colorful Gatorade-flavored sweat ...

If Gatorade is ... with Gatorade-colored sweat that made consuming the sports drink the difference between success and ...

Chicago Bulls icon Michael ... yet I was sweating and dehydrated. They wanted to give me intravenous fluids, but I made it ...