We spent a week with Lily Grace Thome, a student in Vanderbilt's Master of Marketing program. Here's what her classes, internship and social life are like.

KALAMAZOO, Mich.—Two teams of digital marketing students from Western Michigan University took second and third place among 217 undergraduate student teams from across the world in the Digital ...

Over the years I’ve had the pleasure of working with high school and college students as they carve out careers for themselves. Students often ask me what skills are important to bring to their first ...

You have /3 articles left. Sign up for a free account or log in. Experiential learning provides students with hands-on training to build skills for the workforce, but ...

Our experienced team of communicators helps to promote the exceptional programs and initiatives that enhance the UB experience for students. In addition to creating and implementing results-driven ...

Marketing students at the University of Minnesota-Crookston worked with the local government on major projects in their senior year. Over the last two years, students have created a new marketing plan ...

The students in Professor Yla Eason’s Marketing and Society class got a unique real-world lesson in the significance of building community support and making an impact – just in time for the holidays.

As AI handles more routine tasks, higher ed marketers are well positioned to focus on student relationships, bridging the gap between campaign promises and student experiences.