The New York Liberty's mascot Ellie the Elephant has become quite the star in the WNBA world this year, especially as her team took home its first WNBA title in franchise history. She's known for ...
Insurance giants Liberty Mutual, Allstate, and Progressive are among the top mascot-driven advertising campaigns, MarketCast ...
While they're known as the Lancers, their mascot is named Mr. Elwood. Introduced in 2011, the Lancer was voted as the new mascot by alumni, faculty, staff and students. There were over 4,300 votes ...
Liberty chief brand officer Shana Stephenson, and Ellie, sat down with Andscape for an interview about Ellie's origin, her rise to mascot stardom and the significance of her presence in the WNBA.