Yu Min-jung, a YouTuber specializing in spine-tingling ASMR videos, changes her role once or twice a week. From a late-night barber to a dermatologist, then from a scalp therapist to a caring ...

Han Sun Hwa, known for her versatile acting, transforms into Han Jung Mi, an ASMR beauty YouTuber and Jung Woo’s sister, who helps him with his drastic transformation.

ASMR videos provide a nice sensation of relaxation may lull you to sleep. Here's what it stands for and why people call it "brain tingles." ...

Why millions are flocking to watch YouTube videos on ASMR Autonomous sensory meridian response—or ASMR, is a popular trend among YouTubers. Viewers from all over the world have become obsessed ...

What Does ASMR Stand for and What Is It? ASMR stands for autonomous sensory meridian response. It's also known as "brain tingles," and it can come from particular sound frequencies or visual things.

If you've ever fallen into a rabbit hole of ASMR videos, you might wonder how the peculiar sensation comes about. Here's what we know.