To express how important digital marketing is for finance companies, let’s look at how many people use the internet. According to a CISCO report, 90% of North Americans use the internet, and ...

The Importance of Integrated Marketing Communications. ... businesses and their agencies plan separate campaigns for advertising, press relations, direct marketing and sales promotions.

Understanding the power of digital marketing in the travel industry can help you meet your prospective customer at every digital touchpoint and convert their booking.

Consider a random case. As Vice President of Business Development, your role is to monitor direct marketing initiatives online and offline. Like most of Representatives, you do not like making cold ...

Multichannel marketing takes advantage of multiple communication channels, such as social media, direct mail, text messaging and more to not only expand a campaign’s reach but also to create a ...

Harder explored the importance of optichannel marketing during a recent hour-long BRAND United webinar, "Dynamic Direct Marketing Solutions for a Multichannel World." ...

The Importance Of Direct Source Data In Marketing To The Affluent - 08/18/2017. There are seemingly infinite data sources that marketers can utilize to help find their audience across media.

Brian Kurtz has been a direct marketing professional for 36 years. By studying legendary direct marketing practitioners, he has learned that the keys to their selling success apply to all marketing ...