Learning how to apply makeup seems easy enough, but sometimes, beauty basics can be pretty darn baffling. Luckily, eye shadow isn't as intimidating as it seems, and it can totally transform your ...

My mom was the first to introduce me to this eye shadow medium with these illustrious sticks from Bobbi Brown. Its long-wearing formula imparts long-lasting, crease-free wear as the day goes on ...

Wearing bright eyeshadow doesn't require expert-level application skills. Here, three ways to apply it that will get you out the door fast.

Choosing which color or shade of eye shadow can be difficult, especially for new users. However, using your eye color to determine your eye shadow color is the best place to start. For dark eyes, ...

However, it's no secret that the process can be a very tricky to nail. With that in mind, here's a guide of how to apply glitter eyeshadow according to make up experts.

If you find that eye shadow palettes are a tad overwhelming (have you seen the blockbuster ones with 40+ shades in them?!), consider trying an eye shadow stick. These chubby pencils are downright ...

From versatile eyeshadow palettes to effortless cream shadow sticks, these must-have picks from Moira Cosmetics, Jason Wu Beauty, and more start at just $8!

The first time I fell in love with makeup was when I got a chance to play with eye shadow. Whether I was learning how to craft a cut crease from a budding beauty YouTuber in the mid-2010s or ...