Explore the impact of Google SGE on organic traffic in different business verticals. Gain insights into triggers and patterns that influence generative AI in search results. We analyzed 500k queries ...

Google traffic from organic search to over 2,500 sites was down by a third (33%) globally between Nov 2024 and Nov 2025 and by 38% in the United States,” according to Chartbeat data included in a ...

Google AI Mode traffic bug fixed after organic search was mislabeled as direct traffic in Analytics. Google’s AI Mode mistakenly labeled traffic as "direct" instead of "organic." Google confirmed it ...

Is Google misattributing organic search traffic to Shopping? Learn why the new srsltid= parameter in organic listings has stirred controversy. Back in August 2024, some site owners started to notice ...

Run a Google Ad campaign, and you’ll frequently notice an indirect boost in your organic search rankings. It’s not exactly a coincidence, but Google denies any direct connection between their ...

There are a nice number of reports of GA4, Google Analytics, showing a huge surge in organic search traffic over the past couple of days, but Google Search Console is not showing any increase, it ...

This crackdown demonstrates Google’s commitment to enhancing search result quality and combating manipulative tactics like AI content spam. But it also raises an important question: How can website ...

Liz Reid, head of Google's search team, published a blog post this week that attempts to offer a positive spin on AI Overviews. According to Reid, organic website traffic has remained "relatively ...

J. Marcus Howard, CEO of Ethos Media releases Authority Ceiling Study ebook showing organic search results receive majority of Google clicks. The study offers small to medium-sized businesses ...