The real reason your email campaigns underperform isn't the copy — it's a bloated, unverified contact list you've never ...

An email list is a convenient way to reach customers who prefer more personal contact with companies, but marketers should be wary of the decline in quality of their list as time goes on. Changing ...

Spread the love“`html Building an email list fast is essential for any business looking to expand its reach and engage with ...

In Gearhead last week we began discussing our problems maintaining the mail list for the Gibbs Irregulars (a list of readers I poll for their thoughts – send a message to lists@gibbs.com with the ...

If you’ve been in business for any length of time, you know you need an email list. Email marketing allows you to develop a relationship with your customers and bring in more sales for your company.

I'm building an e-mail campaign for my company, and I have e-mail lists segmented by about 20 categories. Now, I know that I can set up multiple profiles in Entourage that will not share address books ...