Disney is selling ads for the Super Bowl, Oscars and Grammys in 2027, all major advertising revenue drivers. Global ad ...

Disney is betting it can woo buyers with programmatic and measurement. At CES in Las Vegas on Wednesday, Disney announced the availability of combined Disney+ and Hulu ad campaigns for brands in the ...

A "menacing" Disney advert featuring a severed body has been banned by the advertising regulator, which said it was likely to frighten and cause distress to children. The Advertising Standards ...

Add Yahoo as a preferred source to see more of our stories on Google. Rita Ferro, president of global advertising at Disney, emphasized the company’s reach during the company’s upfronts presentation ...

Disney has its hands full bringing Hulu’s ad targeting products onto Disney+. It takes time to migrate less conventional ad formats onto both on-demand and live inventory while keeping the ad load ...

Disney just landed in hot water with the U.K.’s Advertising Standards Authority (ASA) over its decision to show a dismembered body in an ad. The organization banned Disney’s ad, which promotes the ...

Add Yahoo as a preferred source to see more of our stories on Google. A still from a Disney-inspired advert for Alzheimer's Research UK. We're big Disney fans here at Creative Bloq, but we have to ...

Disney announced a range of new products and tech partnerships aimed at improving the interoperability of its products and increasing shopability at its tech and data showcase last week, held for the ...

After the pandemic canceled live sports and programming, many advertisers cut their long-term TV deals and shifted those dollars to more flexible programmatic channels. In an effort to take advantage ...