Robert E. Hall, a Menlo Park resident and professor emeritus at Stanford University, was awarded the 2026 Nobel Memorial ...

As the Trump administration’s tariff policies take shape in early 2025, an undercurrent of caution is flowing through American consumer behavior. Economic analysts are observing measurable shifts in ...

The 2026 Sveriges Riksbank Prize in Economic Sciences in Memory of Alfred Nobel—commonly known as the Nobel Prize in ...

Nearly half of consumers, 47%, plan to buy more American-made products this year. The news, from a Gartner Inc. survey, comes on the heels of tariffs being enacted by President Trump. The survey ...

Rules and caps can change behaviour. Incentives determine whether organisations merely comply with the rules or actually ...

Shoppers and brands now operate according to completely new principles in a consumer environment that is undergoing rapid transformation. Market changes have created a dramatic shift in how people ...

Consumer behaviour in the face of scarcity has long captivated researchers and practitioners. Scarcity effects refer to the tendency of limited availability to heighten perceived value and urgency.

AI adoption is accelerating faster than regulation, reshaping consumer behavior. Younger generations lead the charge for mainstream acceptance, forcing brands to navigate new risks and opportunities ...

Consumer intentions and purchase behaviour analysis examines the psychological, social and contextual factors that drive individuals from consideration to actual acquisition of goods and services. At ...

The Economics in Context Initiative (ECI) has developed a series of teaching modules on various environmental and social issues in economics with the goal of advancing the teaching of economics to ...