LeBron James is teaming up with Barbie and Ken. But like all deals involving the NBA superstar, it won’t come cheap. On Wednesday, Mattel announced that the Barbie brand will be releasing a “Ken” doll ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

The Kenbassador initiative celebrates Barbie ’s best friend ahead of Ken’s 65th anniversary in 2026. The Kenbassador LeBron ...

Barbie has announced that LeBron James is the first athlete to have a Ken doll. Mattel, the parent company that owns Barbie, released photos of its new doll in the likeness of NBA legend ...

Barbie set out for their James doll to capture his fashion sense off the court and his height on the court. The James doll will be one inch taller than the standard Ken doll. James collaborated ...

LeBron James, who has been dubbed “King James” and “the Greatest of All Time,” is many things: an NBA living legend, an Olympian, a husband, a father, a style king, and now a Ken doll.

This month, the Akron native will be among the few to be immortalized into a Barbie – or should we say Ken – doll. James has been chosen to a be a part of the Barbie Signature Kenbassadors ...

Mattel, the makers of Barbie, announced on Wednesday that the Los Angeles Lakers superstar will be the first professional athlete to get his own Ken doll in his likeness. James will become Mattel ...