Forbes contributors publish independent expert analyses and insights. The psychology of success and wealth and the power of capitalism. It has long been claimed in scientific circles that being ...

PULLMAN, Wash. – A Washington State University researcher says attractive businesswomen are considered less trustworthy, less truthful and more worthy of being fired than less attractive women. This ...

We've all heard the saying, "Beauty is in the eye of the beholder," which is inherently true as there are so many ways to define beauty that go beyond just physical looks and experiences. Whether you ...

When people judged drawings of hands, medium-length nails and white polish earned the highest attractiveness ratings, while ...

When it comes to what men find attractive in women, many assume it's all about looks. While looks play a role in attraction, there are aspects unrelated to appearance that can make men feel truly ...

Deciding if and when to wear a mask used to depend on how safe, or unsafe, a person felt in certain settings; but for some people, it might actually boil down to how attractive they think they are, ...

You know those enviable women who seem to effortlessly catch men's attention wherever they go? The ones who walk into a room and instantly make people fall for you without lifting a finger? While it's ...

Especially in our culture, where beauty standards and expectations of attractiveness are elusive and constantly changing, it’s important to note that our attraction to people is, first and foremost, a ...

Many of us cling to the hope that, despite not having been blessed with model good looks, our intelligence will shine through. Unfortunately, a new study claims this might not be the case -- and ...