Day one of the 70th edition of the Cannes Lions International Festival of Creativity saw Fernando Machado, chief marketing officer, Not Co, Lina Polimeni, chief corporate brand officer, Eli Lilly, and ...
During the 97th Oscars, five major brands, including Carnival Cruise Line, participated in an advertising stunt featuring six commercials with over 75 real-life stunt performers. The ads featured two ...
The six exhilarating ads, starting with one of Samsung Galaxy’s two spots of the evening and followed by Carnival, Kiehl’s, L’Oréal Paris, and MNTN, can be viewed on The Oscars YouTube and Disney ...
In the business world, advertisers are the stunt performers. Our fragmented media and pop cultural landscape has forced ...
LOS ANGELES--(BUSINESS WIRE)--Last night, during the 97th Oscars®, five major brands—Carnival Cruise Line, Kiehl’s, L’Oréal Paris, MNTN, and Samsung Galaxy—delivered a groundbreaking advertising stunt ...